How Dealers Can Profit From Google’s 2016 Advertising Changes
By Nancy Lim. Nancy, Director of Marketing for PureCars For Google, 2016 has been a year focused on the customer experience. Google is the first site many consumers visit when starting the browsing process, especially when searching for a vehicle. Though it’s mostly up to dealers and other retailers to optimize digital advertising, Google
Orbee and EMG Integrate to Activate Audiences
Orbee’s data management continues to expand with EMG’s white glove approach to CTV and streaming audio advertising.
ACE Appoints Kamal to VP Role
Tariq Kamal has joined Automotive Compliance Education as vice president of operations.
CARFAX Car Listings Approved for GM’s IMR Turnkey Program
This new collaboration helps GM dealers, including Chevrolet, Buick, GMC and Cadillac, save time and stretch budgets.
Ben Freedman Joins FlickFusion Video Marketing
Freedman has 17 years of experience in retail automotive, the majority of it in leadership roles at multiple-rooftop dealerships.
Back to the Future: Hybrids Offer Alternative to Electric Vehicles
A collaborative effort could not only revitalize consumer interest in hybrids but also position auto dealers as advocates for a greener future.
EMG Presents 2nd Annual Streaming Automotive Summit
The Streaming Automotive Summit is an intimate gathering featuring a cross section of thought leaders in streaming advertising and the automotive retail digital environment hosted by EMG.
U.S. Auto Dealer Sentiment Improves in Q1, Market View Remains Weak
The Q1 2024 Cox Automotive Dealer Sentiment Index shows an overall increase in current market sentiment, but the profitability index dropped to nearly an all-time low.
Dealer Teamwork Earns 2024 Google Premier Partner Status
Digital marketing agency ranks in top 3% in the U.S. for the seventh consecutive year.
ComplyAuto Unveils AI-Powered Compliance Engine
Guardian performs an exhaustive 100+ point review on all elements, including imagery and text.