Video Merchandising
I never thought that I would be advising dealers to shoot video with a cellphone, however, advances in cellphone technology in just the last two years have made me rethink video hardware.
Outflank the Competition with Proven Data-driven Marketing Techniques
The days of one-size-fits all marketing campaigns are long gone. Learn how tapping into the power of data, you can create better customer experiences, boost acquisition and retention, and maximize revenue.
Flick Fusion Reveals Full Motion Walkaround Videos are Fastest Growing Video Products
As a percentage of total video views that consumers have watched on dealership websites, social media platforms and third-party auto shopping sites, full-motion walkaround video views have risen 20% in Q1 2019 compared to Q1 2018.
HomeNet Automotive, J.D. Byrider Partner to Elevate Buy Here Pay Here Consumer Experience
The new solution enables dealers to tag specific features as hot spots, helping to increase customer engagement and provide a deeper understanding about the vehicle.
vAuto Announces Enhanced Dealer Trade Functionality to Conquest
The enhanced dealer trade functionality seamlessly integrates, at no additional cost, into Conquest.
5 Steps to Increase Video Marketing ROI
If your dealership has a video marketing strategy, you already know that videos are an effective way to differentiate your dealership from the competition, as well as to increase website visitors, leads and sales.
The Top Ten Companies to Watch in 2019
10 Innovative Digital and Technology Companies That Help Dealers Maximize Profits On and Off the Lot — These companies are leading the industry and are helping achieve measurable results for some of the most demanding and successful dealerships, associations and OEMs in the industry.
5 Benefits of True Cloud DMS Software
Cloud computing is changing the technology landscape at a rapid pace, including dealer management systems and associated third-party providers.
Five Benefits of True Cloud DMS Software
True cloud software is built on the cloud for the cloud. This allows the software to take full advantage of inherent cloud computing features designed to maximize development and performance potential.
5 Steps for Small Dealers to Compete with Online Ads
It’s hard and scary, but you’re not alone. Online advertising can be a full-time job on its own (in fact, it is!). It’s only normal to feel overwhelmed by the amount of work and choices involved.
