Why Top-Down Recon Software Decisions Are Like Icebergs
Top-down platforms often don’t consider the impact of their decisions on those who rely on software tools to do jobs most efficiently.
4 Steps to a Successful Video Marketing Strategy
Is your dealership properly leveraging your video content with an effective strategy? If not, you’ll probably be disappointed in the results.
TrueCar, GovX Launch New Auto Buying Program Powered by TrueCar Military
Military, first responders and law enforcement will have access to cost-savings, upfront VIN-based pricing and a modern digital deal-building experience.
Sacred Service Cows Toppling at Steven Toyota
Learn how Steven Toyota-Kia-Nissan developed a service department designed to enhance customer engagement and satisfaction.
How Can Dealers Access Cash?
The number of options available has expanded in recent years, as some insurers have created programs to support advancing unearned premium reserves.
12 Steps to Building a Service Sales Force
How do you build an advisor sales force in your service drive? It’s no different than what you’re doing in the showroom.
The A to Z of Lubrication Innovations
Modern lubricants contain additives that inhibit breakdown. When they become depleted, the fluid degrades and can no longer perform its intended function.
Women Powered Mentoring Annual Membership
This platform will enable industry-wide mentoring for women seeking to grow their careers in their respective roles with the help of respected men and women
DOWC Announces Powerful ID Theft Protection Product
ID Theft Protection expands the opportunity for dealerships to offer protection services to their valued customers.
Match Your Sales Approach to Your Prospect’s Readiness to Buy
There are five stages of buying behavior that a consumer will go through, and each stage requires a different decision by your prospect. Your sales and promotional messages must link to where your customers are in their decision-making process.
