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CUSTOMER CONNECTION – Building A Long-Term Relationship

Connecting with customers is more than just communication. Connecting is a strategic effort to create relationships beyond the initial transaction. It involves communication, but it is so much more. Why is connecting important? Because connected customers tend to become repeat customers, and repeat customers are vital to business success. Also, it is less expensive, and

Protective Asset Protection Expands Dealer F&I Training

Protective is offering a variety of training webinars to help dealers elevate their success selling F&I products to customers.

Overcoming Inventory Shortages While Building a Robust Lead Pipeline

Refocusing conquesting efforts toward purchasing pre-owned vehicles can keep inventory afloat while driving used vehicle sales.

Serpentine Drive Belts Inspections

While a serpentine belt can look good to the naked eye, it’s critical to use all of your senses to determine its condition.

Dealers United Leverages Facebook Click to Marketplace Ads to Boost Dealer Sales

C2MP Ads display a dealership’s live inventory on Facebook to in-market auto shoppers, driving shoppers to a dealership’s Facebook Marketplace listing.

ACV Auctions Shares Insights into Streamlining Operations, Saving Time, Turning Profits

Amidst cost-cutting, dealers do more with less as COVID leaves indelible mark on how cars are bought and sold.

Is Your Fixed Ops Team as Profitable as It Can Be?

Too often, after a customer gets the keys to their new car, maintenance and repairs are the last thing on their mind. It’s your job to build a relationship, educating them when and where they should have their maintenance and repairs performed.

Toyota Selects GSM for Toyota Parts and Service Digital Ad Program

The program supports all vehicle models, allowing dealerships to target the maximum amount of Toyota owners possible.

Deconstructing ‘Business As Usual’

In times of uncertainty, having a plan that increases your ability to reach customers can help drive positive interactions and enable growth. Conversica provides innovative solutions for retaining customers during the current economic climate.

Buying a Vehicle from Your Couch? The Future of Car Buying Has Arrived

A video chat allows the agent to ask questions, build trust and helps facilitate open, dynamic conversations with customers. Providing this level of service while the customer is safe at home is an effective way to build brand loyalty.