Consumer Data Privacy Revolution is Underway
Data breaches are happening on an almost daily basis, exposing customer addresses, passwords, credit card numbers, social security numbers and other sensitive information.
The New Consumer Privacy Laws: What You Can Do Now To Comply
If information is not going to be provided or deleted, or doing so is delayed, the consumer must be notified of the reason for the delay or the decision not to delete the information, and of any right of the consumer has to appeal the decision to the dealership.
Helion Technologies Partners with California New Car Dealers Association to Educate Dealers on Privacy Act Compliance
Dealerships are also required to proactively provide full disclosure to consumers about what their data is used for, who it gets shared with and for what purpose, at the time said data is collected.
Car Wars’ Newest AI Feature Protects You From Costly Privacy Violations
Cari, Car Wars’ artificial intelligence agent, pioneers AI security with her ability to recognize and protect sensitive information handled over the phone.
Privacy and Personal Data in Rental/Loaner Vehicles
Complimentary services, such as car washes and windshield washer refills, leave customers feeling good about your service department. But there’s another way you can make them not only feel good but also safer, and it’ll only take a few minutes of your time.
Google Analytics for Dummies
GA4 can help you understand which marketing sources drove traffic to your website, allowing you to compare one to another.
Download Dealertrack’s 2024 Compliance Guide
The guide is an essential asset for dealerships to understand their legal compliance obligations.
Dealer World, Dealer Funnel Tap Urban Science’s Industry Sales Data
Dealer World and Dealer Funnel will integrate this data into their platforms, enabling dealerships to make more efficient and precise marketing decisions.
Unlocking the Value of Your Data. Don’t Let it Go to Waste.
Explore expert Bobby Gaudreau’s insights on overcoming data challenges in auto dealerships, focusing on CRM and DMS optimization for marketing success.
The SMS Paradigm: Reshaping Customer Engagement in the Automotive Industry
By reaching out through SMS, we have tapped into the potential of a less invasive, yet highly effective, method of communication.
