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New Smyrna CJD Aims to Double Service Revenue: The Three-Part Growth Equation to Their Success

In November 2017, New Smyrna CJD moved into a brand new facility in New Smyrna Beach, FL. Built with the service customer experience in mind, the design is in stark contrast to the store’s old facility — and most other dealerships — which were built to optimize sales.

3 Rules for Profitable Service Marketing

Want an ROI that will produce for you the record profits that you deserve? Follow these three rules.

Who is Branding Your Message?

Often, a business that is part of a franchise will have trouble carving out its own niche. Usually it is the company selling the franchise that is responsible for developing the branding message for all the franchisees. The automobile industry might be the exception to the rule.

Onboarding as a Shared Responsibility: the Roles of HR, Management and the Executive Suite

Successful onboarding programs and processes are a partnership between HR, new employees, managers or supervisors, and organizational leaders.

How to Get an 800% Return on Investment

Some of you will take the approach of “saving your way into profitability” by vowing not to increase your expenses but you remain willing to make investments every day of your business life. Let’s consider some examples.

How One Service Advisor Can Cost You $144,000

The bottom line is this: Everyone needs to be properly trained how to always put your customers first.

Here’s Why Your Dealership Should Implement a Management Training Program

Not sure where to get started when it comes to building a management training program? Take a look at some examples of dealership groups with strong programs in place.

How Top Employers Make New Members Feel Welcome

The first step is to communicate workplace expectations. Before any employee gets started, hiring managers should ask themselves if they’ve covered the basic things that the individual will need to do their job successfully.

What Does Leadership Really Mean to a Dealership?

Many people often think of leaders as the captain of a boat steering the ship in a particular direction or a general on a battlefield.

How Incoming Calls Can Ruin You

It’s called owner retention and the best way to retain a customer is to provide them with the highest level of service possible and to always exceed their expectations. That usually begins with a phone call.