How Incoming Calls Can Ruin You
It’s called owner retention and the best way to retain a customer is to provide them with the highest level of service possible and to always exceed their expectations. That usually begins with a phone call.
Affinitiv Completes Acquisition of Caldwell & Kerr Enterprises to Create a Full-Service Automotive Marketing Platform
Strategic partnership enhances digital capabilities for combined customer base.
How to Maximize Your Dealership’s ROI
Some of you will take the approach of “saving your way into profitability” by vowing not to increase your expenses, but you remain willing to make investments every day of your business life. Let’s consider some examples.
Training Your Service Customers Pays Big Dividends
Did someone say “sell more cars?” Isn’t it about time you get serious about service and start training your service customers?
Podcast: Staffing Challenges and Opportunities
Chase Abbott, vice president of sales for VinSolutions and Dealertrack F&I, joins us to discuss dealership staffing challenges and opportunities.
How Do Your Service Advisors Measure Up?
Would you agree that you can’t “save your way to increased profitability?” If so, then why are so many dealers still missing out on earning the gross profits they deserve? The answer is … people!
Keep Those Customers Coming Back
Analyze your fixed operations marketing plan to see how you compare with these strategies. Make the commitment to support your service advisors so you can keep those customers coming back.
If It Ain’t Broke, Break It
Don’t let the good news happening in your sales department become bad news for your fixed operations by neglecting the back half of your store.
Band of Brothers: Alfa Romeo Fiat of Fort Worth Car Sales Up 2,000% YOY
When the owners of Alfa Romeo Fiat Fort Worth in Texas purchased the franchise in July 2017, just 12 vehicles were sold in the month prior to the close. That’s new and used sales, combined.
Are You Making What You Should in Fixed Ops? Part 2
Implementing changes and the training process dealerships need to provide your fixed operations team with the skills they need to accomplish their goals.
