Market Scan’s Suite of Monitor Applications Enable Customers to Adapt to Evolving Market Conditions

Market Scan’s Monitor Applications Enable Customers to Adapt to Evolving Market Conditions

Market Scan, now part of S&P Global Mobility, is highlighting its forward-looking product roadmap during NADA 2024.

Market Scan, now part of S&P Global Mobility, is highlighting its forward-looking product roadmap during NADA Show 2024. Market Scan provides digital payment solutions powered by daily electronic data capture and a powerful cloud-based calculation engine, to serve dealers, OEMs, lenders, technology companies and the automotive industry with unparalleled precision in vehicle payment calculations. These solutions allow the right offer to be presented to a consumer at the right time in their vehicle buying journey. 

As the industry faces an affordability crisis due to near-record high vehicle prices, stagnating EV adoption and related consumer acceptance challenges, S&P Global Mobility’s product roadmap aims to create transparency by giving OEMs and lenders access to critical and most up-to-date competitive pricing data to swiftly adjust their pricing and incentive strategies. Through the rapid generation of integrated solutions, users can gather actionable insights at a granular level to make smarter spending decisions that protect their bottom line and maintain market share.​ 

“We’re consistently looking for ways to improve the data and information we offer our customers across the S&P Global Mobility portfolio. As we’ve begun integrating Market Scan into our business, we’re able to access visibility into the market we didn’t have previously,” said Michelle Eissele, senior vice president, product and data strategy at S&P Global Mobility. “We will launch Incentives Monitor in Q1 which is the first of many new data driven applications that will enhance OEMs’ and lenders’ ability to adjust programs and remain competitive in their market.”

The Incentives Monitor application is a cutting-edge, web-based analytics tool that will revolutionize the way OEMs and lenders comprehend and navigate the competitive automotive marketplace and will save incentive planners valuable time typically spent analyzing competitive positioning every single month. 

S&P Global Mobility also plans to develop solutions which will enable users to evaluate how changes in price positioning will impact sales and profitability. S&P Global Mobility can serve as a strategic partner with solutions that enable OEMs and lenders to optimize decision making and achieve their desired outcomes.

“As our product suite continues to grow, we’re working to employ artificial intelligence (AI) and sophisticated modeling within our solutions. S&P Global Mobility plans to offer the first in-market response model that will provide our customers with a comprehensive ‘what-if’ scenario planning tool,” said David Mondragon, vice president and managing director of incentive and pricing solutions for S&P Global Mobility. “This solution will account for past and present changes in sales, pricing, incentives, inventory and loyalty to give users an in-depth understanding of their unique present and future market conditions.”  

In the coming months, the S&P Global Mobility product roadmap will continue to adapt based on its existing products, additional integration of platforms and access to new comprehensive data sets. Building off other S&P Global Mobility portfolios, like automotiveMastermind, will further enhance and improve how its product roadmap aggregates data to address the continuously evolving needs of its customers.

Visit Market Scan and S&P Global Mobility at booth #3131W at NADA Show to learn more about its future product roadmap and other solutions for the market. 

For more information, visit www.marketscan.com or www.spglobal.com/mobility.

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