Handwrytten, a technology firm that has simplified and streamlined handwritten notes by inventing robots to do the writing at scale, is now part of the CDK Global Partner Program. Dealership employees can now automatically send handwritten notes to customers after a new vehicle purchase, on the anniversary of their purchase, on their birthday and even for appointment reminders for a more personal and meaningful communication touchpoint.
Handwritten notes have response rates 7-21 times greater than printed mail and can be used in nearly every messaging situation. For dealerships that already use Handwrytten, now having robots put pen to paper to communicate with customers will be easier than ever to manage. And new customers will instantly reap the benefits of a seamless integration with existing CRM systems.
“First the pandemic and now vehicle shortages have created many challenges for dealerships that are trying to maintain and grow their businesses. Having an effective and reliable means of communication with customers that doesn’t take employees time away from other business functions is critical,” said Handwrytten CEO David Wachs. “Being integrated with CDK makes it easier than ever for dealerships to send handwritten notes to their customers and only increases the value of an already proven lead generator.”
The handwriting on Handwrytten notes is indistinguishable from real human handwriting. There are 29 handwriting styles to choose from, or users can upload their own handwriting and signature for a truly personalized style (available with a one-time fee). Users can select from more than 100 card designs or design their own online.
Relationships with customers can be further fostered by including business cards or gift cards to over 20 popular brands, including Starbucks, Home Depot, Amazon, VISA and more.