CerebrumX, Guidepoint Systems Join Forces

CerebrumX, Guidepoint Systems Join Forces

Guidepoint Systems will use the CerebrumX embedded telematics data platform to help fleet companies and auto dealers optimize front-line operations.

CerebrumX Labs Inc. announced a strategic collaboration with Guidepoint Systems. The joint solution taps the rising demand from fleet companies and dealerships for new data solutions that help reduce costs, improve customer experience, enhance efficiency as well as safety in inventory operations, leading to increased profitability. 

The partnership aims at transforming fleet management and dealer operations by offering a seamless and hassle-free solution for inventory management, without the need to install any additional hardware. CerebrumX’s Augmented Deep Learning Platform (ADLP) seamlessly integrates with the Guidepoint software platform to receive real-time connected vehicle data from equipped and eligible vehicles to simplify LOT management for accurate and remote inventory management leading to a contactless and seamless experience for customers. ADLP’s real-time location tracking capabilities streamline the test drive process, resulting in reduced waiting times and enhanced customer satisfaction. 

The remote access dashboards allow contactless and remote inventory management, making it easier to locate vehicles, eliminating labor-intensive manual operations for tracking and maintenance. The joint solution utilizes real-time location tracking capabilities, allowing dealerships to establish geofencing parameters to strengthen inventory security and enable quick recovery of vehicles. Further, CerebrumX also enables vehicle digital keys to seamlessly integrate with the dealership’s authentication server, offering a direct interface with OEMs, to streamline the test drive experience.

“As we enter the partnership with Guidepoint Systems, we look forward to delivering a unique data-driven fleet solution that also simplifies the lot management,” said Sandip Ranjhan, CEO at CerebrumX. “The cross OEM embedded vehicle information from our ADLP Platform gives Guidepoint’s customers access to smart insights in a single dashboard to real-time monitor the inventory including location of vehicles, vehicle health parameters, streamline test drives with digital keys and many more, hence operate effectively and maximize profits.”

“Embedded data telematics leveraging Guidepoint’s unified OBD AI platform and CerebrumX’s ADLP will be a game-changer” said Sam Spencer, CEO of Guidepoint Systems. “Our automotive dealership and fleet customers will not only enjoy access to embedded data from over 90% of new vehicles on the market, but the real-time actionable data powered by Guidepoint’s OBD AI and CerebrumX’s ADLP to help increase operational efficiency, protect assets and reduce costs overall.”

Another key distinguishing feature of the partnership involves the elimination of dependency on external hardware, such as OBD devices, and instead relying on embedded data stream received from within the vehicle in near real-time for highly accurate results and superior data quality. 

Any small, mid-size or large fleets/dealerships or TSPs with connected vehicles are eligible for integration. Those interested can contact [email protected].

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