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Podcast: Connecting with Customers and Recapturing Revenue

Valerie Vallancourt of Outsell discusses how dealers can connect with customers and recapture revenue.

Podcast: Turning One-Time Buyers into Customers for Life

Valerie Vallancourt, vice president of marketing for Outsell, joins us to discuss turning one-time buyers into customers for life.

Podcast: Finding Accountability in Your Marketing Efforts

Valerie Vallancourt of Outsell speaks on increasing the effectiveness and accountability of your marketing efforts.

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Outsell’s New Platform Features Increase Customer Retention, Build Loyalty

New features help dealers recapture sales defectors and prioritize customer communication for dealer groups.

Outsell Launches Marketing OmniHub for Dealer Groups

OmniHub allows innovative dealer groups to tell their story directly to customers, offering tangible reasons to stay within the group brand.

AI Marketing: Help Your Customers Beat Option Paralysis

Effective marketing means more than just spreading the word that your dealership is open for business and hoping customers find vehicles they might want on your lot. This approach might have worked for previous generations of dealerships, but today’s customer has evolved.

Dealer Marketing Performance Metrics: How to Tell What’s Working

Every one of your marketing channels is raising their hand on linked sales saying, “Me, me, me, I get the credit!” If they can’t prove a direct sale, vendors should at least be able to prove influence.

Podcast: Tools and Ideas for Marketing Strategy

Outsell’s Valerie Vallancourt joins us to discuss the tools and ideas that go into a successful marketing strategy. click here to listen and for the direct download

What Is & Isn’t Artificial Intelligence

AI can help dealers interact with customers and prospects smartly, providing consumers with the information they desire at the time they most need it

Ruthless Marketing: Schomp Automotive Group

Schomp Automotive Group wasn’t content to sell cars the same way as their competitors. See how they’ve structured their marketing efforts to better connect with both new clients and established customers by taking into account the changing ways they prefer to shop.