PureCars, Facebook: Social Marketing Tools’ Impact on Dealer Advertising
The study shows how today’s digital advertising resources measure and attribute offline sales back to Facebook/Instagram.
PureCars Launches Exclusive Spotify Advertising Program for Dealers
PureCars, the leading provider of digital marketing technology and services for automotive dealers, announced the official launch of streaming audio advertising services through Spotify.
Take Advantage of Super Bowl Viewership to Try New Advertising Strategies for EVs
Interactive CTV ads allow a user to click their remote to set a sales appointment or get a trade-in quote.
Don’t Let Stubborn Economic Beliefs Drive Your Advertising Strategy This Time
The advertising industry is smarter and more competitive these days. Dealers need a trusted advisor to navigate and succeed in this complex environment.
Dealer Alchemist Announces Latest Release of its CORe Smart Technology, a Digital Advertising and Response Platform
Leveraging the Dealer Alchemist unique technology stack, paired with a team of digital experts and data analysts, dealers using the CORe platform are touting their results and celebrating the transparency in which the platform operates.
Alan Ram’s Proactive Training Solutions Partners with Melanie Borden, Launches New ‘Social to Showroom’ Course
New course provides auto dealers with powerful tools to create a
fierce social media presence that dramatically increases sales
ZeroSum Launches Auto-Stream: World’s First High-Performance OTT/CTV AI-Driven Advertising Platform for Auto Dealers & Marketers
For auto dealers, Auto-Stream results in engagement with in-market shoppers while maximizing reach without the cost of traditional TV ad production.
Today’s Bizzaro Automotive World: Dealers Advertising to Acquire Cars
With these tips and techniques, dealers can gain more control over acquiring the right used inventory at the right price.
Today’s Bizarro World: Dealers Advertising To Acquire Cars
Auto dealers are now leveraging advertising to attract cars, trucks and the shoppers themselves.
Chip Shortage Impacts on Dealer Advertising
How retailers can better align marketing offers with inventory changes.
