Lauren Donalson Promoted to PureCars President
In her new role, Donalson will work closely with members of the executive leadership team to drive operational performance, direct strategic planning and oversee execution of PureCars’ strategic vision.
PureCars Promotes Lauren Donalson to Chief Operating Officer
Donalson will oversee PureCars’ client and partner teams, including digital strategy, OEM programs, digital media, media operations, creative services and product support.
Lauren Donalson
What is the proudest accomplishment of your career thus far? Given the unprecedented challenges we faced as an industry last year — and continue to face today — I am tremendously proud to have guided PureCars’ Digital Strategy team and 2,000+ dealer/agency partners through initial pandemic challenges. Dealers are a resilient bunch; our team proved we are too. Our digital strategists helped dealers navigate
Purecars Promotes Lauren Donaldson to Vice President, Client Experience and Strategic Partnerships
Donalson’s Close Proximity to The Retail Community Has Helped Her Offer Unparalleled Advice to Dealers.
PureCars Launches Exclusive Spotify Advertising Program for Dealers
PureCars, the leading provider of digital marketing technology and services for automotive dealers, announced the official launch of streaming audio advertising services through Spotify.
Congratulations to the 2021 AutoSuccess Women at the Wheel Honorees!
The AutoSuccess team is proud to announce the list of honorees for our inaugural Women at the Wheel awards.
Digital Ad Technology Helps Savvy Dealers Acquire Used Inventory at the Right Price
Savvy dealers have been leveraging technology, social channels and new thinking to circumvent traditional auction houses and the higher-priced inventory that comes with it.
