Work Truck Demand Creates Opportunity for Dealers

Work Truck Demand Creates Significant Opportunity for Dealers

Comvoy makes the search process as efficient as possible to match commercial customers to the right work trucks and vans for their jobs.

Celebrating the two-year mark since its launch, Comvoy.com continues to experience significant increases in many areas, validating the market need for work-ready vehicles.

Commercial vehicles are used by industries that support nearly 80% of the U.S. Gross Domestic Product (GDP). Work Truck Solutions created Comvoy, a marketplace that offers users the ability to search vehicles by vocation, backed by detailed configuration data enabling a dealer to accurately meet the demands of the commercial shopper.

Citing a 329% year-over-year lift in web leads, Kathryn Schifferle, CEO of Comvoy and founder/CEO of Work Truck Solutions, said, “It’s rewarding to see work truck and van buyers using our national locator to find the vehicles they need to run their businesses.”  

In addition to web lead increases, direct calls due to searches were up 322% year-over-year, while new users jumped 133%. This growth has also attracted partners wanting to reach commercial vehicle buyers, and partner with dealerships listing vehicles. Kirk Mann, senior vice president and GM of Transportation Finance at Mitsubishi HC Capital America, a Comvoy partner, said, “Comvoy.com is a great tool for matching commercial vehicle customers and dealers, and adding us as a financing partner is a beneficial addition to that service. Collaborating with Work Truck Solutions and Comvoy fits well with our strategy as we are committed to developing innovative solutions that support our dealer partners’ growth initiatives.” 

With continued strong performance of commercial truck sales, including a 15+% year-over-year increase for medium-duty trucks, and a 29% increase in final mile activity, there is certainly market demand. However, industry-wide supply shortages continue to limit production, making finding commercial vehicles difficult. Schifferle added, “Comvoy is all about making the search process as efficient as possible to really match commercial customers to the right work trucks and vans for their jobs. Comvoy also extends dealers’ reach to a national market, which assists both sides of the purchase equation.”      

Learn more at www.worktrucksolutions.com.

You May Also Like

Runway Growth Capital Provides Growth Investment to CarNow

The funding will enable CarNow to accelerate product development and enhance its suite of digital retailing solutions.

Runway Growth Capital, LLC (“Runway”), a provider of growth loans to both venture and non-venture-backed companies seeking an alternative to raising equity, announced a $40 million commitment to CarNow, a live-data automotive technology platform that helps dealers elevate the car-buying experience by transforming the way they connect with customers.

Orbee and EMG Integrate to Activate Audiences

Orbee’s data management continues to expand with EMG’s white glove approach to CTV and streaming audio advertising.

Paralyzed Veterans of America Receives Donation from Penske

This is the tenth year that Paralyzed Veterans of America and the Penske Automotive Group have partnered together.

Audi Napa Valley Expands into Fairfield

A joint venture between Schomp Automotive Group and Third Set Partners, the latest addition to Fairfield Auto Mall will open May 1, 2024.

ACE Appoints Kamal to VP Role

Tariq Kamal has joined Automotive Compliance Education as vice president of operations.

Other Posts

Xcite Automotive Acquires Pinnacle Automotive

Xcite is also welcoming two new board members as the acquisition enhances efficiency and boosts dealership profitability.

CARFAX Car Listings Approved for GM’s IMR Turnkey Program

This new collaboration helps GM dealers, including Chevrolet, Buick, GMC and Cadillac, save time and stretch budgets.

AutoSuccess Welcomes Kyle Alexander    

Kyle Alexander joins AutoSuccess after three years in TV news where he was a multimedia journalist and meteorologist.

Kyle Alexander, multimedia journalist
Innovative LITESTIX Work Light by BendPak Now Lasts Longer

The larger battery keeps the rechargeable hands-free light shining bright for up to 7 hours, making it easier to work under the hood.