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WheelsTV Joins CDK Global Partner Program

As a member of the CDK Partner Program, WheelsTV can now provide dealers and OEMs with the WheelsTV Showroom’s interactive video test drive application through their CDK website.

Armatus Dealer Uplift: A Member of the CDK Global Partner Program

The CDK Global Partner Program provides its partners with access to a diverse CDK ecosystem through the ability to integrate with a range of CDK applications, as well as with CDK dealer websites.

How to Drive Successful Change at Your Dealership

The most important digital changes are never quick or simple. It took years before people realized how powerful the iPhone could be — RIM execs viewed mobile apps as a novelty for children, choosing not to add them to the Blackberry platform because they didn’t believe serious businesspeople had any use for them.

How to Capitalize on the Opportunities of the Renewed Consumer Focus on Used Vehicles

Today’s car buyers conduct thorough research on where they can find the best deal, presenting an extra layer of challenges to used vehicle sales. However, there are solutions in place that can turn this into yet another opportunity by capturing digital attention, driving traffic and ultimately bringing in more revenue.

Carfax Announces Partnership with Gubagoo

Dealerships partnered with both Carfax and Gubagoo can maximize their utility with this integration that enables them to provide greater transparency to car shoppers with easier access to Carfax reports.

AudioEye Accelerates Digital Accessibility for the Automotive Industry

AudioEye, Inc., a provider of digital accessibility solutions for disabled individuals, has accelerated adoption of the AudioEye solution on Hyundai, Subaru of America and Fiat Chrysler automotive dealer websites.

Save-the-Deal Strategies Are Essential for Digital-Retailing Success

Car buyers have never been more educated about the vehicles and processes found at dealerships across the nation as digital-retailing sweeps over the industry.

Cars.com Hits Record-Setting Traffic Growth with 50M Visits in August

This growth, paired with innovative solutions helps Cars.com dealer partners level up their marketing and sales efforts and drive their business.

Positive or Negative Motivation — Which Works Best?

In our drive to get the best results out of the people we manage or teach or coach or parent, we may adopt methods that appeal to our fundamental need to control outcomes.

fusionZONE Automotive Hires Automotive Industry Digital Marketing Specialist Adam Swanson as OEM Director

As the OEM Director for fusionZone, Swanson is tasked with growing successful partnerships with OEMs in need of effective website and digital advertising solutions for their dealership networks.