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Equifax Introduces New Suite of Digital Retailing Solutions

Three new offerings to help identify, authenticate, qualify and customize deals.

KAR Global Launches ‘Highway to Sell’ Dealer Solutions

Combined offerings leverage the power of integrated physical, online and digital marketplaces.

View Snap-on Diagnostic Training Videos on New Training Solutions YouTube Channel

Through short instructional sessions, techs learn how to navigate the functionality of their Snap-on diagnostic tools.

Mitchell 1 Announces the Return of ‘Thank You Thursdays’ Sweepstakes

Now through Nov. 28, 2019, each week one lucky winner will be chosen to receive a $100 gift card, with two winners to be named on Thanksgiving Day.

Podcast: Making Sure Service Advisors Have the Right Foundation

Sally Whitesell, president for SW Service Solutions, joins us to discuss how dealers can ensure their service advisors have the foundation they need to build success in the service drive.

Dealer Inspire Selected by General Motors to Provide Website Services to 4,000+ U.S. Dealerships

Dealer Inspire’s platform is built for powerful dealer customization, with page-building tools that allow dealership teams to easily update and create professional quality web pages with no coding or complicated tools required.

2 Strategies to Bump Up Service Business

The average dealership spends $10,000 a month on pay-per-click or search engine marketing. Less than one-fifth of that is allocated to promote the service department. This is a huge missed opportunity.

Dealer-Owned Warranty Company — Have You Made the Switch?

In addition to increasing profit potential on F&I sales, the ability to tailor and customize their own F&I offerings means a dealer can build a portfolio of F&I products that caters to a variety of vehicles.

fusionZONE Automotive Hires Automotive Industry Digital Marketing Specialist Adam Swanson as OEM Director

As the OEM Director for fusionZone, Swanson is tasked with growing successful partnerships with OEMs in need of effective website and digital advertising solutions for their dealership networks.

ActivEngage Delivers on Enhanced Lead Generation Solutions with ActivSEO

In a 90-day pilot with Mercedes-Benz of Atlantic City, ActivSEO proved that a tailored approach to SEO can significantly increase site traffic and conversion.