Setting Your Expectations for a Loyalty Program
Each visit is an opportunity to prepare for the next visit and set realistic expectations on what services will be needed.
New Outsell Solution Leverages Artificial Intelligence To Help Auto Dealers Move Inventory Faster
“Outsell’s new packages help dealers quickly determine what they need for digital marketing,” said Harwood. “Nearly all our customers use a combination of Outsell solutions. Our new packages expand their ability to automatically and continually engage their consumers throughout their lifecycle, drive measurable sales and profit results, and save them some money.”
Why Workflow Accountability Drives Lower Days in Recon
The term “workflow,” as used in the headline of this article, describes a continuum of processes from start to finish. The more organized, assignable and trackable these processes are, the smoother and faster workflow gets done. Regarding workflow in vehicle reconditioning, the faster the recon team can move vehicles to the sales line, the more
Bust to Blue Sky
“The right messaging, including the right mail piece and electronic messaging, done right is a game changer for any dealership.”
How to Take Advantage of Alloy Wheel Service Opportunities
If you’re looking to add a new service at your auto dealership, consider on-site, off-the-car alloy wheel repair and wheel straightening. Increase your service offering, add new profits directly to your bottom line and improve your CSI score.
Moneyball Strategy for Used Car Sales
The flood of used vehicles in the market has increased competition and threatens profitability. Now more than ever, dealers need a data-based strategy to capture their share of the market without giving up the gross. Using your data to create a market-based strategy is your best defense against costly acquisition mistakes and dwindling profits.
Why You Probably Cost Your Service Department $100,000 Last Year
Dealerships have always geared their online efforts towards moving inventory, not fixed operations. Why is it that the departments typically producing more than 50 percent of the operating profits have such a poor online representation? The answers vary from dealer to dealer, but one thing is for certain: You probably already have the tools available
Stop the Turnover: A Frank Look at Why Your Service Advisors are Leaving
If we focus on the needs of our people, they’ll be more satisfied with their current career instead of looking to the next one. That will reduce our employee turnover and create more consistency with our customers, which is a key component to keeping your guests coming back.
Success Story: Sims Honda of Burlington, WA Sales up 25% Year-To-Date
Sims Honda, located in Burlington, Washington, is on a roll. Sales are up 25 percent year-to-date, profits are up and the dealership commands a whopping 73 percent share of the local Honda market. “We’re just up and up and up, and it seems to keep going that way,” said Bobby Maynard, General Manager of the
How Better Hiring and Training Processes are Driving Change in the Industry’s Largest Dealer Group
Today, the turnover number for the average dealership is more than 70 percent. Automotive consulting firm ESI Trends is familiar with the challenges faced by the industry: It also partners with the NADA to produce the annual National Automobile Dealership Association Dealership Workforce Study.
