How to Use Video to Acquire Pre-Owned Inventory
These strategies will help your dealership acquire more pre-owned inventory.
NA Williams’ Roger McCollum On Commitment to the Industry (Video)
Roger McCollum, chairman and CEO of NA Williams, began his long career in the automotive aftermarket at Ken Tool Co., in Akron, Ohio, where he served in a variety of sales and management positions, eventually advancing to national sales manager. He joined N.A. Williams Co. in 1984 and currently serves as chairman and CEO of the
Critical Role of Technology in Your Video Marketing Strategy
Measure the effectiveness of your video marketing strategy so you can make the most out of your video content.
Dave Marsh Of ACDelco, A GM ‘Lifer,’ 32 Years In [Video]
For Dave Marsh, turning personal strengths into something of value as a professional is what has guided him in his 32-year career with General Motors. In his current role as Executive Director for North America, Marsh handles Customer Care and Aftersales for ACDelco in the U.S., Canada and Mexico. In this episode of AMN Drivetime
AMN Drivetime: Creating Parts That Customers Need [Video]
Returning from the first in-person AAPEX since 2019, AMN Drivetime host Bill Babcox sits down with Vange Proimos, CEO of AP Emissions, to talk about his journey from technician and shop owner to leading a privately owned, family run business. A well-known industry advocate for many years, it was Proimos’ experience as a technician and
AutoMiner Unveils Video Feature Using Covideo Technology
The two automotive tools teamed up to make top-of-the-line tech accessible to tier-three dealers
Using Video Experience Landing Pages to ‘Sell the Dealership’
Before selling a car, dealers have to sell the dealership to the customer, and the key to this is through online video marketing.
Bill Long: Seek First To Understand Before Being Understood [Video]
From first jobs crashing a NAPA Delivery vehicle to today leading the nation’s top association for motor and equipment suppliers, Bill Long says he really got his start in this industry on the “ground floor.” “The Monday after I graduated from high school, I was working at a NAPA Auto Parts store in Massachusetts as
Automotive Dealers Recognize Digital Air Strike as Leader in Six Consumer Technology Categories, Including Digital Marketing, Lead Response, Video Messaging, and Social and Reputation Management
Digital Air Strike wins record six awards in the 17th annual Dealers’ Choice Awards program, where auto dealers select their favorite partners.
AMN Drivetime With Federated’s Sue Godschalk (Video)
In this episode of AMN Drivetime, Sue Godschalk, president of Federated Auto Parts, shares her journey being included in the founding of one of the nation’s leading program distribution groups – Federated Auto Parts, which was established in the mid-1980s. Not necessarily a “car gal” per se, Godschalk says she was more intrigued by the
