From Website to Showroom, Engagement is Key!
The Internet has certainly revolutionized our industry and, for the most part, that revolution has been a positive one. But with so much information available to consumers, who now spend an average of 17 hours online visiting dozens of Websites to research their next vehicle purchase (known as the “Merry-Go-Round” effect), the Information Age has
Live Chat Revs Up Automotive Marketing in 2024
Discover strategic shifts, like prioritizing digital marketing with live chat, to engage customers effectively and drive sales.
Unlocking the Potential of Shop Retention in Parts Departments
The key to maximizing the value of existing customers lies in targeted and deliberate retention strategies.
Turning Your Website from a Maze into a Clear Path
Discover how simplifying dealership websites can significantly boost user engagement and sales.
automotiveMastermind Adds Tekion Integration
Seamlessly syncing customer information between platforms, this partnership enhances real-time insights for dealers.
Orbee and EMG Integrate to Activate Audiences
Orbee’s data management continues to expand with EMG’s white glove approach to CTV and streaming audio advertising.
Privacy4Cars Awarded Three More Patents
The patents come as new regulations require deletion of consumer personal data stored in vehicles in New Jersey and Illinois.
Ben Freedman Joins FlickFusion Video Marketing
Freedman has 17 years of experience in retail automotive, the majority of it in leadership roles at multiple-rooftop dealerships.
How Dealership Texting Software is Changing the Game
Dealership texting software is setting new standards in customer service and sales efficiency, proving to be an indispensable asset in the modern dealership toolkit.
AutoWeb Inc. Relaunches UsedCars.com
Connecting dealerships with eager buyers, this platform offers unparalleled exposure to millions of monthly visitors.