LotLinx Reports on Dealer Marketing Choices during Pandemic
A recent LotLinx analysis found that SEM marketing for new vehicles is even higher than used, despite inventory shortages.
Diagnosing, Servicing & Replacing Batteries
It’s all about amp/hours — how to recognize plate sulfation when we see it.
UVeye Sets New Standards for Inspecting New and Used Vehicles
UVeye currently is working with five car makers to develop vehicle-inspection systems on assembly lines and at dealerships around the world.
Is There Really a Technician Shortage?
Employers today must have a very attractive offer in order for good technicians to respond.
Here’s What Happened When Google Did a Search for the Best Managers
The results of Google’s Project Oxygen breathes new life into the role of managers.
3 Rules for Profitable Service Marketing
Want an ROI that will produce for you the record profits that you deserve? Follow these three rules.
Three Rules for Maximizing Your Service Marketing ROI
Many dealers will sign up for a marketing product or service campaign with the intention of bringing more customers into their service department in order to increase their customer pay business, improve owner retention, raise CSI and, of course, build net profits.
PCG Research Report Finds That Video Marketing Presents Massive Opportunity for Auto Dealerships
22-Page Report Summarizes Market Potential and Provides In-Depth Evaluation of Flick Fusion’s Smart Flicks Video Marketing Platform
Why Dealers Should Care About the Coming Auto Insurance Recovery
The anticipated upswing of the auto insurance market in 2024 — and lower insurance rates that come along with it — should have dealers celebrating.
Cox Automotive Makes World-Class Connections at NADA 2024
Cox Automotive’s industry experts will be sharing insights through 14 different speaking sessions to help dealers thrive in 2024 and beyond.