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These Scary Situations Can Damage Your Dealership Long After Halloween

The leaves are changing colors, it’s starting to become jacket weather (well, maybe not down here in Houston), and pumpkin spice everything is packing store shelves. These things all contribute to why October is a fantastic time of year, but there’s one more reason why I love it: Halloween. Scary costumes, big parties, teeth-rotting candy

How to Engage and Win the Lucrative Millenial and iGenerations

Imagine you send and receive as many as 3,000 text messages a month, but make and receive fewer than 150 phone calls. Imagine you read reviews on blogs and other social media platforms before a purchase instead of asking the opinions of friends or family. Imagine you share virtually everything that happens in your life

Staffed Events: A “Go Go” or a “No No”?

In the fourth quarter, forecasting becomes tougher with seasonality and holidays. You never know when that blizzard or hurricane can hit, so it is always good idea to reserve a staffed event — either as an avenue to move old inventory, get that shot in the arm to make up a deficiency in sales tracking

Building Today’s Communication Tool Box

The ways in which we communicate are ever changing, and that means thriving businesses must always be on the lookout for ways to update and clean out their communication tool boxes.

Boosting Service Center Revenue – What Dealership’s Can Do To Better Retain Service Customers

Featuring responses from more than 500 respondents who used a dealership’s service center in the past year, the survey unearthed what’s at the heart of customers choosing their dealership’s service center versus other options and the factors that likely lead to customers no longer visiting at all.

Win Back Your Local Customers

Some of the key reasons customers choose dealerships farther away are reasons you can leverage to help you start winning back those wandering customers.

Success Story: Breaking Barriers While Achieving Record-Breaking Sales

The automotive industry has entered a time when staying comfortable and maintaining the status quo can lead to a dealership’s downfall. Today’s customer is evolving – they are more knowledgeable about what’s available than any customers in history and have a much better understanding about what things truly cost. The key to survival and success is […]