The Polarization Problem: How to Dislodge and Move Forward When Decision Makers Are at a Stalemate
The rapid-fire pace of business today means companies must make big, bold strategic decisions quickly, fearlessly, and often. When teams are polarized, this can’t happen. Amanda Setili explains how stalemates cripple your company and offers six steps for reaching a breakthrough.
Time to Line is Great News for Changing Times
I’m talking to the choir here, but auto dealers are champions of making lemonade from lemons, and you’ll need as much of this optimism as you can grasp going forward.
Dealership Managers Were Set Up to Fail
Dealers have been increasing digital marketing investments for years but more recently the online marketing machine is running out of gas. Dealers are spending more on marketing and selling fewer vehicles. Net profit margins are down as healthcare, insurance and financing costs increase.
Click-Through Rate: The Building Block of Successful Digital Campaigns
Digital marketing, at its worst, isn’t much better than putting up a billboard next to the highway and hoping that someone who’s interested in your message actually sees it.
Without A Fundamental Approach to Follow Up, Your Dealership’s Investment In Staff Training Is Wasted
The dealership’s day began with a quick sales meeting — 12 salespeople and their GSM huddled around a large TV screen to watch the daily installment from a sales trainer’s learning platform. When the trainer began to pose questions, the GSM repeated the choices to answer the questions.
Dashboard Dealership Enterprises Elevates Auto Dealer Business Intelligence to a New Level with Executive Eye 3.0
Dashboard Dealership Enterprises, the leader in Business Analytic reporting solutions for auto dealers, recently introduced Executive Eye 3.0, the industry’s most robust and diverse Business Analytic reporting suite available.
Team, Meet Technology. Technology, Meet Team
When you think of the word “team,” you probably think of people. In a business, your team includes your employees and possibly your customers and vendors. You might not think of technology as a team member but, in a way, the tools your team uses to achieve goals become an extension and a part of your team.
Why Workflow Accountability Drives Lower Days in Recon
The term “workflow,” as used in the headline of this article, describes a continuum of processes from start to finish. The more organized, assignable and trackable these processes are, the smoother and faster workflow gets done. Regarding workflow in vehicle reconditioning, the faster the recon team can move vehicles to the sales line, the more
Who Sold the Car? Attribution Needs Organized Data
“Marketing analytics and attribution are hot topics of discussion at larger dealer groups seeking to intelligently reduce budgets in a slowing sales climate.”
Moneyball Strategy for Used Car Sales
The flood of used vehicles in the market has increased competition and threatens profitability. Now more than ever, dealers need a data-based strategy to capture their share of the market without giving up the gross. Using your data to create a market-based strategy is your best defense against costly acquisition mistakes and dwindling profits.
