New 28-Inch Big Gift Car Bows Introduced
This new style of car bow closely resembles a jumbo-sized version of the popular “star bow,” which is commonly used to top off small-sized gifts.
How One Service Advisor Can Cost You $144,000
The bottom line is this: Everyone needs to be properly trained how to always put your customers first.
When Auto and Insurance Sales Collide on the Showroom Floor
In case you haven’t heard, insurance companies are placing their agencies inside dealerships across the country and within the nucleus of those dealerships an awesome collision of industries is occurring.
Binging on Google Adwords is an Unhealthy Diet: Add Some SEO
The most common marketing decision (blunder) that auto dealers make in an attempt to accelerate sales is to blindly increase their Google AdWords investments. While AdWords is a critical part of a competent online marketing strategy, dealers are overspending.
The Future of Fixed Ops: DrivingLoyalty
DrivingLoyalty helps dealers build customer loyalty and boost retention from day one.
The Evolution of Fixed Ops Roles: How to Attract Top Talent
When most people think about a career as an auto technician, they might envision having a wrench in hand, rotating tires, changing oil and other perceived greasy tasks. While this might have been the case until a decade or so ago, fixed ops careers have evolved significantly.
AutoLoop Teams Up With Hyundai to Offer the Ultimate Service Lane Solution for the Hyundai Service Lane Technology Program
Hyundai dealers in the United States will be able to modernize the service retail experience to help drive profitability and customer satisfaction.
Zurich Now Available on Darwin Automotive
Auto dealerships use the Darwin technology platform to deliver a personalized effective customer experience and to electronically rate, contract and remit F&I contracts.
Use a Multi-Bureau Approach to Generate More Sales and Gross Profits
“Process, as you know, is essential for any dealership. A consistent procedure to pull all three bureaus at the right time in the sales process before desking the deal is critical to maximizing the benefits of score variance.
You Are In Charge of Your Career
There are numerous ways to learn sales skills. Some dealerships have extremely in-depth training and mentoring programs to develop their people. Others just toss salespeople to the wolves and see who survives.
