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Total Car Franchising Continues Growth with CarLove Franchise

The new CarLove franchise will offer EcoSmart mobile automotive paint and dent repair services in the Metro Atlanta area.

Colors on Parade, CarLove
How is Your Dealership Involved in your Community?

No matter what your dealership or company decides to do to get involved, make sure it is something your employees feel passionate about and excited to do — whether it’s optional or not.

Hire Outside the Box

A recent automotive industry statistic projects that by the end of 2020, more than 75 percent of 30,000 technical jobs will not be filled. Now more than ever, we need to be wise about how and where we are focusing our recruiting efforts.

Making the Shift: Why Switching to Digital Marketing is Valuable

As a Millennial, I will be the first to admit that I’m actually a little old fashioned. I still take notes for everything by hand in a notebook and I still get books from the library on a weekly basis instead of downloading them onto any kind of e-reader.

Jordan Hernandez Marketing Video Blog

Are you taking advanatge or your free resources or keeping your brand strong and consistent?

Spring Clean Your Dealership’s Practices and Processes

It’s spring, which means everything is in transition. The weather is finally warming up, leaving behind the cold gloomy days of winter. Spring cleaning is a common practice for most households, but have you considered what spring cleaning means for your dealership?

Podcast: Taking Control of the Reconditioning Process

Jeff Cox of Colors on Parade talks with us about taking control of the reconditioning process at your dealership.

6 Strategies to Increase Your Auto Dealership’s Profitability

Ensuring your used car inventory is ready to sell quickly and cost-effectively is one immediate way to increase profitability.

How to Help Thaw Out Your Old Social Media Practices in Time for Spring

Why not use your social media presence to connect on a personal level with your customers before they even walk in the door to your dealership?

How to See a Strong Return on Your Dealerships’ Marketing Investments

Seeing a strong return on your dealership’s marketing investments is a long-term commitment to your business. You have to be willing to spend the money, do some research and try new things within your marketing team and business.