Joran Hernandez – Director of PR & Marketing For Colors On Parade
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How Auto Retailers Are Leveraging Advanced Connected Vehicle Data for Optimized Lot Management Solutions
Advanced technologies based on intuitive real-time data seamlessly integrate with the software platforms to receive real-time connected vehicle data from equipped and eligible vehicles to simplify lot management for accurate and remote inventory management, that leads to a contactless and seamless experience for fleet and auto retailers.
By Kapil Arora, the chief sales officer at CerebrumX
For many years, auto dealerships have constantly adjusted inventory expectations due to shifting supply chain constraints and lot management challenges. These constraints have impacted vehicle acquisition, parts sourcing and transport of new vehicles. Fleet allocations will only continue to grow, and it is important for fleets and auto retailers to identify new solutions via advanced connected vehicle data to maintain profits and customer expectations.
Google Analytics for Dummies
GA4 can help you understand which marketing sources drove traffic to your website, allowing you to compare one to another.
Unlocking the Value of Your Data. Don’t Let it Go to Waste.
Explore expert Bobby Gaudreau’s insights on overcoming data challenges in auto dealerships, focusing on CRM and DMS optimization for marketing success.
You Want Me to Pay for WHAT?!
Arming yourself with this firsthand knowledge will let you make informed decisions and allocate your budget toward increased profitability in ways you simply cannot hope to when you’re playing telephone with your manager charged with executing on marketing.
Crafting a Cohesive Brand Identity
Upholding a cohesive brand image is vital. Learn how photography plays a pivotal role in reinforcing a dealership’s professionalism.
Other Posts
Back to the Future: Hybrids Offer Alternative to Electric Vehicles
A collaborative effort could not only revitalize consumer interest in hybrids but also position auto dealers as advocates for a greener future.
She’s Not Just the Dealer’s Daughter or Wife!
In this interview, Rita Case shares her journey from pioneering automotive franchises to overcoming industry challenges.
Dealership GMs Need Fewer Worries; Start Here: Recon and Appraisal Integrity
How do you manage margin compression? With a focus on predictable outcomes.
Just WIN All the Time, It’s Fun!
To operate at your highest level of contribution requires that you deliberately tune in to what is important in the here and now.
