Don’t Blow Your Budget During Election Season: How to Make the Most of Your Ad Spend Until November 8
Ten years ago, politicians relied primarily on traditional advertising to further their campaign efforts. Refocus on 2016: When is the last time you saw an advertisement for the upcoming election outside of television? Candidates are dominating across all mediums: from traditional to mobile, Facebook to Twitter, and YouTube to Snapchat. There’s one thing both candidates
The Six Pillars of Professional Power: P.A.M.P.E.R. Your Way to Success
Look at yourself and your life. That is where you will find all the purpose you need to achieve fulfillment. Do your best each day to be the best you that you can be. There is hardly a better purpose than that.
Keeping Track of Goals, Keeping Track of Time
We’ve passed the midpoint of the year, which makes it a good time to stop and take stock of where you are. It’s a good time to mark your progress in achieving the goals you set for yourself and your dealership at the beginning of the year. Or, rather, it would be a good time,
Call Your Store
This isn’t going to be an anti-technology rant — just the opposite. Technology is amazing and, when used properly, can propel us faster and faster toward our goals. But at what cost?
Win Back Your Local Customers
Some of the key reasons customers choose dealerships farther away are reasons you can leverage to help you start winning back those wandering customers.
Success Story: Big Store, Big Success
Volkswagen of Oakland is a single-point store in the heart of downtown Oakland, California. The area is enjoying tremendous growth, thanks to new technology companies setting up shop, an overflow from San Francisco and new neighborhoods being built to meet the demand of people moving to the city. While being located in the middle of
