Delivering on its commitment to positively impact the communities where its employees live and work, Manheim raised a record breaking $236,022 in this year’s annual back-to-school campaign to benefit Boys & Girls Clubs of America, the company announced in a press release. Funds will remain in the markets where they were raised to help ensure local young people have the tools they need to succeed.
“This year’s fundraising effort was second to none, and I could not be prouder of our team’s passion for giving back to such a meaningful cause,” said Alan Lang, division vice president at Manheim. “From our general managers and assistant general managers to our sales, field marketing and facilities teams, it was a true labor of love that paid off in a big way for the youth served by Boys & Girls Clubs in our local communities.”
The campaign is a part of an initiative by Cox to empower 34 million people to live more prosperous lives by 2034. This includes providing access to lifelong education by breaking down educational barriers and supporting youth in achieving their potential. More information about this effort is available here. Manheim is affiliated with Cox Enterprises.
This year’s national Manheim back to school campaign involved a range of creative activities that included pie-in-the-face events, dunk tanks, school supply drives, ice bucket challenges and more. Manheim’s clients also took part, most notably with Remarketing by Element contributing an additional $60,000 based on the top 20 highest fundraising Manheim locations.