CarOffer, the fast-growing inventory acquisition innovator and part of the CarGurus network, has announced Kim Jenkins has been named vice president of consumer operations. In this newly created role, Jenkins oversees the Consumer Operations department, which was formed in August of last year to support CarGurus’ Instant Max Cash Offer, which brings automotive wholesale and retail together, leveraging the synergies of the CarGurus and CarOffer partnership.
Jenkins has been with the organization for approximately five years and previously served as senior director of training and implementation. In her new role, she is responsible for all aspects of consumer operations including: strategic planning to support quick and seamless scalable growth of the department; optimizing efficiencies through improved processes and integrating best-in-class systems; and ensuring delivery of superior customer service and a world-class experience.
The Consumer Operations team at CarOffer is the fastest growing department within the company due to the immediate success of CarGurus Instant Max Cash Offer, the first consumer-facing product for CarOffer. Consumer Operations handles the lifecycle of the purchase of vehicles sold by consumers via the CarGurus Sell My Car site as it relates to the consumer experience. For example, Jenkins’s team ensures the consumer is guided through the sale process with transparency and ease, while also coordinating critical details including identify verification, titling and registration documents, lien payoffs and scheduling the ‘white glove service’ of convenient at-home vehicle pick up. For a closer look at how it works, click here.
“Kim has been a tremendous contributor to the growth and success of CarOffer since she joined our company almost five years ago,” says Bruce Thompson, founder and CEO of CarOffer. “Her dedication to leading a high performing team along with her passion for an unparalleled customer experience make her the perfect executive to lead our Consumer Operations team.”
Prior to joining CarOffer, Jenkins served as a senior client services manager for nearly four years at Tail Light, an enterprise automotive retail software provider, where she oversaw the support team and streamlined processes for the optimization of people, services and technology. Before that, she led guest relations at Carlson Restaurants Worldwide for four years, and Cadbury Adams for more than eight years.
“CarOffer is an exceptional company and I’m proud to be a part of the journey,” says Jenkins. “I’m looking forward to leading our exceptional team and seeing the growth of the consumer business in the months and years ahead.”