President and Chief Marketing Officer for GoGoCar, an OptionSoft Technologies Company.

Is Your Digital Retailing Tool Just Another Expensive E-Lead?

Do you really want your online showroom unattended? Artificial intelligence allows the process to continue and get customers the answers they need.

Marketing Solutions October 14, 2020

Is Your Digital Retailing Tool Just Another Expensive ELead?

What is the customer’s journey like on your dealership’s site? Is it one of frustration? How many customers are only getting bits and pieces of information before they log off? While your site may incorporate a digital retailing tool with beneficial features, dealers need more than an expensive e-lead generator. It’s vitally important for a