Brad King - President of Dealermade
Crafting a Cohesive Brand Identity

Upholding a cohesive brand image is vital. Learn how photography plays a pivotal role in reinforcing a dealership’s professionalism.

Crafting a Cohesive Brand Identity The Impact of Professional Photos in Maintaining Consistency Across Marketing Materials
Focus on Quality: The Impact of Professionally Taken Photographs in Building Trust and Credibility for Dealerships

Professionally taken photos bridge the gap between online browsing and the physical experience, fostering a sense of reliability in the dealership’s offerings.

Quality photographs serve as a visual testament to the dealership's commitment to providing an honest representation of their products.
The Power of First Impressions

Professional photographers possess the expertise to highlight a car’s unique features, angles and design intricacies in ways that capture the essence of the vehicle.

Picture Gaining ORDER Over CHAOS

It’s important to meet a visitor’s expectation of quality pictures and an interactive experience.

Technology: Keep It in the Family

A good partner can provide a program to start with an entry product that is built to grow into the next offering.

Growing the Future During COVID-19

Put your sales force to work contacting customers regarding finance offers on all service work.

Picture Marketing — See Results

Great pictures placed in movement will bring phenomenal results in your marketing efforts.

Creating an Image

Providing a high attention to detail in creating images will be perceived as the experience customers can expect within your operations.

Podcast: Photo Quality Affects Consumers’ Trust

Brad King, president of Dealermade, joins us to discuss your inventory photo quality and how that affects consumer trust.

The Value of Quality Vehicle Photos

Most dealers realize the importance of quality pictures, but less than perfect results can actually do more harm than good.

Pictures, Automated

Have you ever dreamed of driving your vehicle into a studio at your dealership, pushing a button and driving out after 90 seconds with all your interior and exterior pictures instantly published online? This technology exists today.

Time is Money: Automating Vehicle Photos

Great pictures have always delivered faster turn rates and enhanced values. In today’s competitive market, having quality pictures online has never been more important to dealerships. A customer will never make it to your beautiful store to see your multimillion-dollar investment unless your pictures stand out from other stores.