Protect Your Dealership
Thirty-four percent of dealers are still lost concerning certain key components of Safeguards law compliance.
Dealer Teamwork Successfully Migrated to Google Analytics 4
The company has been been working closely with Google to ensure that its MPOP and suite of digital marketing platform solutions are compatible with GA4.
PureCars Dealer Survey Reveals Opportunities for Dealers to Better Maintain, Capitalize on First-Party Data
PureCars announced today new data and insights regarding dealers’ knowledge of third-party cookie deprecation, customer database health, and using first-party data for targeted marketing, as well as familiarity with Customer Data Platform (CDP) technology.
Clarivoy Fixes Massive Hole in Automotive Advertising with Release of Identity AI
Clarivoy announced Identity AI™, an identity resolution technology that links devices, people, and behaviors into one unified customer profile.
Ford’s Salute To Dealers Honors Dealer Community Contributions
Six dealers from around the world are being honored for their relentless dedication to the betterment of their communities in 2022.
The Benefits of Google’s GA4 Update
Learn about what’s changing with Google’s incoming GA4 update, and also about the benefits that the update provides for dealerships.
Harnessing the Power of First-Party Data to Thrive
As dealerships, we often want what we don’t have, and data is no exception.
TapClassifieds Releases TapCars.com, a Digital Automotive Marketplace, to Help Car Shoppers Find Their Perfect Car Without Compromising Their Privacy
TapCars helps shoppers browse vehicles with the knowledge that their information is protected
The Reason Your Advisors Can’t Sell, Won’t Sell, Don’t Sell May Surprise You!
For the advisor who doesn’t want to be too “salesy,” there are 5 thoughtful questions you can ask them.
Facebook Changes to Marketplace Listings, Part 2
As of Sept. 13, automotive Facebook Marketplace Listing Partners will no longer be able to push their inventory catalogs into the Facebook Marketplace as listings. This creates new challenges but also offers benefits for dealerships.