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Text is now the preferred method of communications for U.S. adults. It has a 99% open rate compared to email’s...
Text is now the preferred method of communications for U.S. adults. It has a 99% open rate compared to email’s...
While measuring sales and service revenue by marketing campaign may reveal which campaigns are yielding positive ROIs and which are...
To reach these objectives, dealership managers will need to embrace change. There are new metrics and methods to determine which...
“Marketing analytics and attribution are hot topics of discussion at larger dealer groups seeking to intelligently reduce budgets in a...
