Top Five Things to Look for When Evaluating Your Next Inventory Tracking Solution
“With the advances in online research and tools, customers come onto the sales lot today knowing exactly which vehicle they want. So it’s a surprise to them, and many managers, when the salesperson helping them can’t find the vehicle on one lot, or even worse, across multiple lots.”
Keep Customers Engaged and Motivated for the Long Term
“Retention is easy to overlook, but in some cases you are picking up dimes as you walk over dollars.”
How to Build a Public Relations Position to Grow Customer Retention
How would you create a ‘wow’ buying experience for the customer after they purchased their car? How would you set up a brand new profit center by developing a public relations manager? I have had a few calls from people about last month’s article about using the “Apple Experience” in your dealership’s service drive to