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Move Alignment Business in a New Direction with New John Bean V2380 Wheel Alignment System

Finding your way around any alignment problem just got simpler with the new John Bean® V2380 Wheel Alignment System, according to Adam Brown, product manager for John Bean.

Electric Power Steering: More Than Just an Assist

Electric power steering is quickly becoming a standard feature on new vehicles, but it’s not an emerging technology. It’s been in the field for the better part of two decades. Now, electric power steering has continued to advance by making autonomous safety features possible.

Do You Have an Employee Council?

Recently our monthly contributor and long-time AutoSuccess friend, Don Reed of DealerPRO Training, mentioned the concept of dealerships incorporating an employee council for in-dealership feedback. Is your store taking advantage of a process like this?

Your Dealership Needs to Leave These Marketing Mistakes in 2018

With a new year here, it should bring on new goals, ideas, strategies and tactics for your online marketing. Most of you reading this did not finish first in your region, as there can only be one winner.

HomeNet Automotive Launches SnapLot 360

New technology provides 360 degrees interior and exterior photo capture to boost dealers’ online merchandising efforts.

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019

The new solutions being launched help dealers deliver a more complete and connected digital storefront, with personalized experiences that reach and engage customers at every step of the shopping process while providing improved flexibility, customization and Managed Services options.

Make Every Customer Interaction Count: Let Customers Build Trusted Relationships with Your Team, Not Your Chat or Its Bot

Buying a car is the second most expensive decision for most people; the decision requires a trusted relationship; it requires premium service. In the internet era, video chat is the first step in building the trust and creating a seamless customer journey by focusing on the end-to-end buying experience.

If It Ain’t Broke – Break It!

Something exciting is about to happen to your employee retention, which will result in ongoing owner retention.

Managing a Mentoring Program

Mentoring programs can offer an opportunity for skilled technicians in your service department to share their expertise with a less experienced person in order to put them on the fast track to competency in a new career.

Electronic Power Steering: More Than Just An Assist

The electric motor has evolved to the point where it can now take control of the vehicle. More powerful motors allow the vehicle to park itself and even nudge a car back into its lane if the system detects a drift due to a distracted driver.