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SnapCell Wins AWA Automotive Digital Marketing Award for 2nd Consecutive Year

Brian Pasch, author and automotive marketing industry leader, announced SnapCell as a winner of the 2023 AWA Award in the Best Video Platform category.

Say Yes to the Plan, or Plan to Fail

The most successful dealers are partnering with specialized companies, and this doesn’t have to take as much of your time as you think. 

Vistadash Wins 2023 AWA Award

Brian Pasch is pleased to announce Vistadash as a winner of the 2023 AWA Award in the Business Intelligence Tools category.

Gubagoo ChatSmart and Virtual Retailing win 2023 AWA Awards

Gubagoo announced it has been chosen as a winner of two 2023 AWA Awards in the Digital Retailing, and Conversational Commerce categories.

Go Home Google, You’re Drunk!

If a dealership sends mixed signals to Google, the negative impact on the dealer’s bottom line could be monumental.

CARS Brings Solutions to Industry’s Top Pain Points, Improving Profitability, Efficiency and Customer Experience

CARS Connected Platform Arms Retailers to Efficiently and Profitably Elevate the Retail Experience

Is the Sky Falling, Chicken Little?

Don’t let anyone fool you into settling for mediocrity in the showroom or online. 

Dealer Alchemist Delivers Data Transparency and Eliminates Wasted Ad Spend for Nyle Maxwell Family of Dealerships

Dealer Alchemist recently announced the Nyle Maxwell family of dealerships have eliminated unnecessary spending.

The Tide Has Changed

As soon as the end of this year, you’re going to be concerned about aging inventory again, and will need an effective store process and marketing to move units and stay profitable. 

How Do I Use Google Vehicle Ads for Conversion?

Google’s new vehicle ads are powerful because they provide another way to get to the top of the search page, above even the paid-search text ads underneath the vehicle ads results.