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The Future of Fixed Ops: DrivingLoyalty

DrivingLoyalty helps dealers build customer loyalty and boost retention from day one.

In Praise of Retention: Position Your Dealership to be “First”

In the quest to generate more customer pay parts and service dollars, it pays to position yourself to be “first.” Your service sales and retention only go up when you position yourself to be the first to recommend needed vehicle repair and maintenance items to your customers.

Paragon Builds the Dealership of the Future with Google

Paragon Automotive, the largest Honda and Acura dealer in the nation, has experienced significant year-over-year growth in market share and profitability every year over the last 10 years. The dealership has continued to reinvent itself in an effort to pursue constant, never-ending improvement.

Walmart Expands CarSaver Program Nationwide

Certified dealers agree to provide fair, upfront pricing to Walmart’s customers and, in exchange, they receive exclusive leads and appointments that are only sent to their dealership. Dealers are reporting that these opportunities convert significantly higher than traditional leads.

How to Connect With More Customers

Car sales are not about standing around, waiting for ups. It’s about being proactive, not just with new leads coming in but also with the customers sitting in your CRM. If you’re not data mining, you’re wasting an amazing opportunity.

CarSaver and Walmart Expand Program to Make Car Buying Easy

Walmart and CarSaver recently announced they will expand a program that helps customers save time and money when buying a car.

Darwin Online Launches Exclusive Accessories Functionality with RevolutionParts

Darwin uses a combination of algorithms to analyze in real time the customer’s answers to a set of needs-discovery questions, deal information, previous ownership history and any other details stored in the dealership’s DMS.

The Unexpected Future of the Dealership

The future can be a frightening place, especially for those not able, or willing, to adapt to changing realities and market conditions. While the auto sales industry has enjoyed several years of growth, change is on the horizon.

10 Innovative Technology Companies Who Help Dealers Dramatically Evolve and Emerge

The automotive industry continues to evolve around the way consumers research, buy and service vehicles. One thing remains the same in the highly competitive industry: dealers continue to implement marketing strategies and technologies to help drive new sales and service business while at the same time retain their existing customers.

The Unexpected Future of the Dealership

The future can be a frightening place, especially for those not able, or willing, to adapt to changing realities and market conditions. While the auto sales industry has enjoyed several years of growth, change is on the horizon.