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AI Assistants Aid Dealer in Providing Service Excellence

The success of a company’s sales organization to convert prospects into customers greatly depends on how well they follow up with their inbound leads.

According to an annual Sales Effectiveness Report commissioned by Conversica and conducted by an independent research firm, sales organizations are their own worst enemies when it comes to converting leads.

Beck & Masten: How a Winning Dealership Keeps Getting Better

Over the past 20 years, Beck and Masten Buick GMC in Houston, TX, has been the No. 1 Buick GMC dealership in the state and, over the past decade, one of the top three Buick dealerships in the country. If you think success like theirs doesn’t come with challenges — think again.

Why AI is ‘Bursting With Exponential Opportunity’ for Auto Dealers

People get excited about AI. Some love it, some fear it and some feel it is overhyped and under-delivering. Across the internet, the impassioned debate rages on: how many of today’s AI technologies are actually delivering value?

Bulldog Kia Supercharges Sales with an AI Assistant

“How much sense does it make to send all your internet leads and incoming sales calls to the lowest paid and least experienced employees in the sales department?” asked David Kernall of Bulldog Kia in Athens, GA. See how his dealership transition its sales process.

Morgan Auto Turns Up Sales by Tuning Up Internet Lead Conversion

The Florida-based dealership chain posted an impressive 2.2 percent increase in same-store sales last year, handily beating the mere 0.3 percent growth for the industry.

That organic growth came at a time when Morgan was aggressively buying and consolidating other dealerships to make it one of the fastest-growing dealership chains in the country.Morgan leaped 29 rungs on the Automotive News Top 150 Dealers list this year, clocking in at No. 49 (the first time it cracked the top 50). New unit sales soared 45 percent last year, with total sales projected to hit $1.45 billion this year.

Podcast: Avoiding Waste in Your Marketing Spend

Conversica’s John Ruble speaks with us about ways to avoid waste in your dealership’s marketing spend.

Podcast: Engaging Leads

Conversica’s Don Crawford joins us to discuss how to engage leads who turn into sales for your dealership. click here to listen and for the direct download