Cox Auto Unlocks More ActivEngage Messaging Innovations
People-powered interactive messaging solutions enhance the natural progression of conversations, allowing automotive dealers to engage shoppers in their preferred communication channel.
TruVideo’s AI Suite Tailored to Drive Customer Experience
Based on an analysis of every text, dealership staff are notified in real time when a customer requires extra attention, ensuring proactive and responsive customer care.
Rohrman Auto Group Perfects the Connection to Launch
Launching a new software system can be fraught with challenges — unless you have a partner that aptly manages performance and ensures success.
How Fred Beans’ People-First Philosophy Sets the Standard for Automotive Retail
Guided by strong values of compassion, citizenship and responsibility, the auto group strives to stay ahead of the curve.
How to Identify & Target High-Intention Customers with a Customer Data Platform, Part 2
It’s no longer enough just to have data in a neat place. It’s about using that data to drive engagement and to provide those right experiences every single time.
How to Identify & Target High-Intention Customers with a Customer Data Platform, Part 1
Improve your dealership’s customer experience and keep customers engaged.
myautoIQ Wins the 2023 AWA Award for Marketing Automation
myautoIQ announced that Brian Pasch, author and industry leader, has named myautoIQ as a winner of the 2023 AWA Award in the Marketing Automation category.
S&P Global Mobility Enhances Data and Product Offerings with Acquisition of Market Scan
S&P Global Mobility has announced the acquisition of Market Scan Information Systems, Inc. and its powerful payment calculation engine.
LoJack, AutoPoint Journey Integration to Help Auto Dealers Gain New Edge
With this integration, dealers can deliver targeted notifications to LoJack customers, leading to closely coordinated marketing, consistent messaging and centralized performance metrics.
3 Ways Conversational AI Yields More Satisfied Employees
Implementing conversational AI software in your store — in sales or service — is truly putting your employees first.
