F&I Solutions Section: 4 Reasons You Needed a Desking Tool Yesterday
Just about every dealership management system (DMS) has a built-in desking tool, but not all dealerships use them. Resistance to change is probably the biggest reason why.
In Her Shoes
I just returned from the 2018 Women in Automotive Conference, held in Orlando, FL. This year’s theme was “Stronger Together.”
Factory Rewards Programs Versus Dealer-Owned Rewards Programs
Customers like to be rewarded and the more you reward them, the more loyal they become.
Achieving Greatness: How to Beat the ‘Good Enough’ Syndrome
Is your top performer good enough to set the standard for your entire department? If everyone settles for reaching that advisor’s performance level, will your store truly be great?
Dealership Commitment to Hands-Free Driving
Approximately 80 percent of accidents and 16 percent of highway fatalities are caused by distracted drivers (National Highway and Transportation Safety Administration [NHTSA]), and cell phone use is the second largest cause of distracted driving (Safe Start).
7 Calibrations Necessary to Improve Used Car Profitability
Do your buyers and appraisers know how to buy and appraise, so the vehicles they acquire contribute and do not detract from your retail profit potential?
5 Levels of Leadership
There are many attributes that make up a great leader. Some of the most important traits can be summarized in five levels: title-driven leaders, relationship-driven leaders, performance-driven leaders, mission-driven leaders and the ultimate level is servant leaders.
There Is No ‘Try’
Have you ever seen someone so fixated, so determined that they just say, “I’m doing this!”?
UTM Codes: What Auto Marketers Need to Know
If you’re an automotive marketer, you are likely already using Google Analytics to track the success of your marketing campaigns — factors such as traffic source and clicks.
Winning Internally: How to Implement Digital Marketing in the Dealership
It is 9:15 a.m. and you’ve glanced down at the Caller ID for the 12th time this morning. Checking your voicemail reveals an influx of digital vendors have been leaving messages in the last few weeks.
F&I Solutions Section: 3 Ways to Modernize Your F&I Process in the Age of the Customer
Instead of leaving customers waiting with a cup of coffee and a magazine, empower them to educate themselves on your F&I offerings.
F&I Solutions Section: The Power of the F&I Menu
The finance department has never been more critical to the success of a dealership than it is today. While there are several components necessary to build a strong F&I department, none are more important than the use of an F&I menu.