Steve Robinson - Vice President of Sales for KeyTrak
3 Ways to Improve Internal Dealership Communication

Better communication between employees and departments will help your dealership operate more efficiently and provide a better experience for your customers. Here are three ways to improve communication at your dealership.

Want Your Employees to Stick Around Longer? Do These 3 Things

It’s no surprise that employees who aren’t excited about their jobs would want to leave. To swing the pendulum in the right direction, start with servant leadership, considering what your employees need and showing them you value them.

An Increase in Generation Z Consumers Is Good News for Dealers

Learning what makes Gen Z tick and tailoring your selling process accordingly will take time, but in the meantime, prioritize relationship building.

Here Today, Gone Tomorrow

Earlier this summer, three dealerships made headlines when 12 vehicles worth nearly $1 million were stolen. What the media didn’t mention was that the price tag of the vehicles themselves is a fraction of the costs dealerships absorb after an inventory loss.

Analysis Paralysis: Why Too Many Vehicle Options Hurt Your Sales

Your customers are already overwhelmed with choices on a daily basis. Increase the odds of your success by making their decision about which vehicle to purchase easier.

4 Mistakes That Limit the Potential of New Technology

If people from a century ago were to peek into the modern-day world, the technology they’d see would seem magical: doorbell cameras, smart thermostats, artificially intelligent devices, self-driving cars.

No Snooze Buttons: Awakening Productivity in Your Salespeople

When your salespeople procrastinate, they may feel like they’re gaining time to prepare for tasks they dread by briefly putting them off, but what’s really happening is they’re losing valuable time, interrupting a productive work rhythm and maybe even costing your dealership valuable opportunities.

How Better Controlling Your Keys Helps You Manage Your Reputation

By creating a positive customer experience that starts with proper key control, you can help influence how people perceive your dealership online and prevent unflattering reviews from driving away future customers.

How to Get Buy-In for New Dealership Solutions

There’s no denying that technology of all kinds is changing faster than we can keep up. That’s why decision makers may be skeptical of purchasing any kind of technology for the dealership. So, what do you do when you want to implement a new solution and need to get the decision maker on board?

Finding a Technology Partner That Will Stick with You

Why do your longstanding customers keep coming back to your dealership? Is it because you offer the best deals? Maybe. But I’m willing to bet it’s because you engage with them after you sell them a car and provide them a level of service they can’t get elsewhere.

It’s Time to Prepare for Hurricane Season

Hurricane season will be here soon. Even if your dealership isn’t in a hurricane-prone area, here are steps that are just as useful for preparing for wildfires, tornados and other disasters to protect your assets and minimize financial losses.

Podcast: Cost-Saving Initiatives

Steve Robinson, vice president of sales for KeyTrak, joins us to discuss cost-saving initiatives in the dealership.