Internet Sales Manager
Halton Honda
What is one of your proudest accomplishments of your career?
When you genuinely enjoy meeting new people with the goal of helping them secure a new vehicle, selling can be a joy. Treating clients as I’d want to be treated earned me repeat business, referrals and Sales Leadership Awards with Honda Canada. Although selling might have paid the rent for over 20 years, recently I was able to forge a new career path that allows me to channel my industry knowledge with my creative side and market our unique brand to our community on social media, promotions and newsletters. While the industry was challenged, I’m proud that I was able to help navigate our online presence during Covid and produce content that kept our clientele and staff informed and engaged during the global pandemic.
What is your best advice to other women who want to excel in the automotive industry?
When I think about young women starting out in this industry, I think about what advice I could have used years ago. Like standing up for yourself and not letting anyone else take the credit for your hard work. Do more than what’s expected and set yourself apart from the pack by demonstrating your work ethic and dependability. Disrupt the status quo and rail against the likability doctrine that says strong women are inherently not likable while demonstrating the same traits a man would. And most importantly, play to your strengths. Everyone is different, so chances are your strengths will put a unique spin on your daily interactions with customers and co-workers.