Your Guide to Customer Loyalty Starts with Your Digital Strategy
To stay in sync with your customer base and maximize your exposure, you need to move more of your business presence and marketing online.
Auto/Mate Integrates with Quik Video, Helping Dealers Improve Service Customer Retention and Satisfaction
Quik Video makes it easy for service technicians, advisors and managers to create and send videos via text and email to customers.
Emerging Frontrunner: The Power of Video
Armed with this knowledge, it’s time to take a look at your dealership’s video strategy. How does it fit into your greater comprehensive marketing approach? Are you leveraging this channel to its full potential right now and giving yourself a foundation to build on in the near future?
Five Steps to Improving Video
Use videos to display the automobiles being sold in new locations, away from the dealership and buildings associated with all the negative aspects of buying a car.
Smart Toyota Develops a Video Sales Advantage
There is no denying the emerging importance of video components in marketing in today’s business climate. Put another way, in the words of Peter Leto, Google’s head of auto retail, “video is the new showroom.”
Stop Trying to Go Viral! Quality Video Content Drives Leads
We’ve all heard a story about a small business somewhere that experienced amazing success because of a viral video. These stories are few and far between, but like an urban legend their power grows, propagated by social media experts. As a result, some dealerships are spending time, money and energy trying to create cute and funny videos in the hopes they’ll go viral.
How to Move More Cars With Walkaround Videos
For many who have worked in the auto industry for a long time, cars have become commodities. Selling and servicing cars is how you make your living. As you view the rows of vehicles sitting on your lot, you may no longer feel a sense of pride or excitement, and your primary concern becomes “How
VehiclesTEST Selects Flick Fusion’s SMARTFLICKS Platform for Independent Test-Drive Videos for Auto Dealers
Flick Fusion recently announced that VehiclesTEST, a content creator of independent test-drive videos, has selected Flick Fusion’s SMARTFLICKS as its new video hosting and marketing platform. VehiclesTEST conducts independent road tests on the new Honda and Toyota models and creates broadcast-quality test-drive videos.
Eight Easy Ways to Build Your Personal Brand Online
The idea of personal branding can be overwhelming or daunting, but once you start getting out there, you might be surprised how your referrals will grow and your online presence will spread.
Your Service Department and Video
Why does video work? Since we, as humans, are physically hard-wired to respond to movement, the pitch of voices, and body language, all of which create strong emotional connections, video accomplishes this.
