For the Greater Good
While auto sales can be a cutthroat business, think about how you can reach out and help other dealers for the greater good of the industry.
The New Normal
Now, more than ever, your customers need to have trust in your business. Work together as a team to ensure customers return to your dealership with confidence and commitment.
Surviving & Thriving in a Crisis
Best practices for establishing processes to protect your employees, customers and guests who visit your facilities, as well as information on how you can re-engineer operations to maximize online sales.
Rising to Extraordinary Challenges
This time reminds us that as leaders, we need to be constantly evolving. Adapting our businesses quickly and efficiently is how we’re going to stay in business and excel.
Making It Personal
It’s time to use video to introduce yourself and your staff in a way that will resonate with your potential customers.
Keep the Momentum Going
How do you keep the initial enthusiasm and excitement you felt at NADA from evaporating? Here are some of my follow-up tips.
The Domino Effect
Consider setting quarterly resolutions, which give you a clean slate every January, April, July and October.
Front Row Seats & DVD Headrests
While attending a favorite industry event that focused on customer service, AutoSuccess Publisher Susan Givens experiences a dealership that’s “walking the walk.”
Hiring Our Heroes Is a Great Way to Honor Veterans
Many dealers honor veterans by providing discounts on auto sales. Another way to honor them is by hiring them in your dealerships. While there have been great improvements in veteran employment over the past few years, there are still thousands of unemployed veterans seeking meaningful employment.
New Look, New Logo
In 2020, our parent company, Babcox Media, will be celebrating 100 years of business. We saw this upcoming milestone as an opportunity for change, while still being committed to providing the information that helps you improve your business, employees and your own personal goals.
Positive or Negative Motivation — Which Works Best?
In our drive to get the best results out of the people we manage or teach or coach or parent, we may adopt methods that appeal to our fundamental need to control outcomes.
Volunteering as a Hiring Guide & Benefit
I’m always inspired after reading through our contributors’ articles each month. Their willingness to share their leadership, sales and marketing advice is a testament to the generosity of our industry.