Keep Those Customers Coming Back
Analyze your fixed operations marketing plan to see how you compare with these strategies. Make the commitment to support your service advisors so you can keep those customers coming back.
How to Turn Rings Into ‘Cha-Chings!’
When a potential guest calls your store, they want your store to be the place where they will spend their money. The sale is yours to lose.
Podcast: Advanced Technology and Your Dealership’s Phones
Michael Markette of CallRevu speaks with us about advanced technology for your dealership’s phone system.
Three Rules for Maximizing Your Service Marketing ROI
Many dealers will sign up for a marketing product or service campaign with the intention of bringing more customers into their service department in order to increase their customer pay business, improve owner retention, raise CSI and, of course, build net profits.
Close the Loop of Missed Calls to Win in Today’s Mobile World
Don’t let an underperforming phone system cost you money. By learning how a robust communication platform can help you close the loop on missed calls, you can win in today’s mobile world.
Customers Want Easy: Just Ask Alexa
Give your customers a pleasant surprise they’ll tell their friends about. Alexa isn’t the only thing that runs by word of mouth.
How to Connect With More Customers
Car sales are not about standing around, waiting for ups. It’s about being proactive, not just with new leads coming in but also with the customers sitting in your CRM. If you’re not data mining, you’re wasting an amazing opportunity.
Defining a Clear Service BDC Strategy – Three Keys to Increasing Profits and Retention
The pipeline is full. When a seven-year sales streak ends, it will usually imply bad news. Perhaps it would be bad news in an industry such as big box retailing or with real estate’s housing supply, but it has the potential to be good news if you’re a retailer in the U.S. automobile industry.
Your Frontline Employees Are Your Brand: Do You Have the Right Ones?
Poor hiring practices cost the automotive industry billions of dollars annually. According to the U.S. Department of Labor, the price of a bad hire is at least 30 percent of the employee’s first-year earnings
How to “Rev” Up Your Customer Experience
All companies, regardless of industry, strive to provide great customer service. But in the automotive industry, where car purchases can take hours of a person’s day, dealerships need to focus on providing a positive customer experience.
Podcast: Improving the Customer’s Call Experience
Michael Markette, partner of Market Tech Consulting, joins us to discuss how to improve the customer experience at your dealership with call connectivity.
Why the Customer Experience Matters in Your Dealership
Almost everyone nowadays has a car. In fact, many people are surrounded by several different car dealerships all promoting the lowest prices and best deals. But most of the time, what separates you from other dealers will be that you provide the best possible customer experience.
