Is Marketing Both the Problem and Solution for the EV Market?
Marketing can answer consumers’ questions and demystify the EV buying journey.
How AI and Automation Revolutionizes Dealer Sales Operations
Powering sales operations with AI and automation gives dealers an outsized advantage in their market, getting sales from shoppers they never thought possible.
Get Ready for AI to Revolutionize Dealerships
AI and automation can help car dealers drive operational efficiencies by reducing time spent on routine, labor-intensive tasks and freeing up staff to focus on more valuable work.
How To Build an Unstoppable Dealership in a Bad Economy
Dealers’ challenges seemed to flip overnight. Here’s how they can use this period to get ahead of the curve.
Executive Spotlight with Vikrant Pathak of myautoIQ
Tune in to learn how myautoIQ is helping dealers adapt to the digitalization of their businesses through personalization.
myautoIQ Wins the 2023 AWA Award for Marketing Automation
myautoIQ announced that Brian Pasch, author and industry leader, has named myautoIQ as a winner of the 2023 AWA Award in the Marketing Automation category.
How Does the Pandemic Change Dealer Marketing?
The move to a stronger online strategy in 2020 provides marketers with the opportunity to further elevate their marketing efforts.
Use Newly Acquired Capabilities to Transform Customer Experience
Dealerships that embrace the new capabilities brought about by digitization will have a significant leg-up over coming years.
myautoIQ Adds Personalized Lead Nurturing and Follow-Up Capabilities
New tech enhances the scanIQ product with the goal of increasing car dealers’ lead follow-up efficiency and conversions.
myautoIQ’s Customer Acquisition Solution Finds Buyers in Target Neighborhoods
conquestIQ enables dealers to engage buyers with personalized messages and unique offers.