Leadership Podcast: Growing and Developing as a Leader
We’re returned to some of our past guests to get their thoughts on what they are doing to ensure they continue to grow and develop as a leader.
Turbocharge Your Radio Spots
Read the findings from one of the largest studies ever conducted on automotive radio advertising.
Podcast: Turbocharge Your Radio Advertising
Larry Barditch of iHeart Media joins us to discuss radio advertising best practices.
Solving the Automotive Digital Marketing Puzzle: Budgets, Inventory and Funnels
As a kid, I remember it taking me about an hour and a half to solve the original Rubik’s Cube. It was deductive “if-then” reasoning that got me through that task then and still guides me today. I’ll admit, though, that it sometimes takes me longer than an hour and a half to solve some of today’s automotive digital marketing puzzles (wink, wink).
Mastering the Digital Phone Up
I personally work with some of the top dealers across the country and speak to, consult with and present to hundreds of others. I see a common thread of concern on the decrease of lead form submissions.