Making the Shift: Why Switching to Digital Marketing is Valuable
Digital marketing is one of the greatest resources available for dealerships right now. If marketing of any kind isn’t already a part of your budgeting plan, why not?

How to Measure Purchase Intent and Manage Inventory Using Social Media
Marketers have learned to use these platforms to collect data, target customers and engage directly with them. Advanced technologies enable marketers to access vast amounts of information using tactics such as keyword performance metrics and attribution modeling
