Sticking to these interview guidelines should help to decrease your salesperson turnover rate. It might take you longer to find candidates who are right for the role, but that’s better than hiring someone who doesn’t work out.
People return to purchase or purchase again because salespeople took the time to build a relationship, which includes selling the customer on the dealership.
In baseball, a triple play is the rare act of making three outs during the same continuous play. In sales, it’s the ability to gain the customer’s trust in three crucial areas: the product, the dealership, and the salesperson. All relationships, and therefore sales, are built on trust in these three elements. Ask any top salesperson what contributes to their success, and they’ll put building trust at the top of the list.