Dealerships need to take advantage of radio’s capability to interact with a mass audience and deliver messages in a personal way.
Your agency should be your partner, assisting you, helping grow your business and taking the burden of everyday marketing intricacies off your plate.
It’s in your best interest to take advantage of what both digital and traditional media have to offer. Relying solely on one or the other will only impair the effectiveness of your marketing plan. A two-pronged approach will almost always give you the best opportunity for success!