The Importance of Training Your Dealership Staff
Dealers receive little to no training even as compliance becomes more prominent for dealerships. Instead, the focus is on improving profit margins.
It’s All About the Customer
I’m reading a book called The Everything Store by Brad Stone — and I highly recommend it. It’s about how Amazon started. The idea behind “the everything store” was to develop an e-commerce business that would sell everything, and they did.
Podcast: The Power of Prescriptive Selling
Phil Battista, CEO for Darwin Automotive, joins us to discuss the power of prescriptive selling.
Your Departments Must Work Together Toward a Common Goal
Let’s look at some ways your dealership can fix dysfunction between departments and keep your three-legged stool standing.
How To Get Service To Pay The Way
Set realistic goals for them, coach them daily and get them professionally trained on how to be a salesperson (advisor).
Training Your Service Customers Pays Big Dividends
Did someone say “sell more cars?” Isn’t it about time you get serious about service and start training your service customers?
Podcast: Improving Your F&I Processes
Jason Barrie joins us to discuss how dealerships can improve their F&I processes.
Digital Menus vs Paper Menus – The Human Factor
Knowing how to utilize a digital menu to build a relationship with customers could be a big game changer for your F&I profit margins. Otherwise, a digital menu may be just another piece of dead iron that sits idle collecting dust.
Podcast: Incorporating F&I in the Sales Process
Chris Lee joins us to discuss incorporating F&I in the sales process.
F&I Solutions Section: 3 Ways to Modernize Your F&I Process in the Age of the Customer
Instead of leaving customers waiting with a cup of coffee and a magazine, empower them to educate themselves on your F&I offerings.
F&I Solutions Section: The Power of the F&I Menu
The finance department has never been more critical to the success of a dealership than it is today. While there are several components necessary to build a strong F&I department, none are more important than the use of an F&I menu.
Help Your Salespeople Make Hundreds More per Month with Accessories
It’s time to make the investment in accessory technology that engages the customer and streamlines the sales process. It’s time to get serious about following through on such investments three, six and 12 months down the road.
